Korea sales calendar for October to December 2026

Several of the biggest sales at Korean online stores usually fall in the last three months of the year. This post covers when the big ones typically happen, so you can plan ahead.

None of these dates are confirmed yet. Korean stores often announce exact dates only shortly before a sale starts. Everything below is based on when these events have typically run, and we'll post exact dates here as soon as each store announces them.

At a glance

When (typically)	Store	What usually happens
All quarter	Coupang, Gmarket	Frequent coupon days
Around 11 November	11st	Its annual November 11 event
November	Many Korean stores	Black Friday-style sales
Late November	Musinsa	Its big winter sale
Early December	Olive Young	Its December seasonal sale

October: get ready

We don't have a big store-wide October event to flag yet. If one is announced, we'll add it here. In the meantime, October is a good time to:

• Set up your account and save your delivery address, including a tax ID if your country needs one.
• Find your Korean warehouse address and suite code in your Korea box, if you plan to order from stores yourself.
• Start a list of product links for the sales below, with the exact option you want (shade, size, album version).

November

11st's November 11 event. 11st usually holds its annual November 11 event around that date, with deals across many categories.

Black Friday-style events. Many Korean stores run their own Black Friday-style sales during November. Dates and discounts vary by store.

Musinsa's winter sale. Musinsa's big winter sale typically runs in late November. It's a good time for outerwear and knitwear, which are also bulky, so see the shipping tips below.

December

Olive Young's December sale. Olive Young's seasonal sale typically runs in early December. It's one of the main times of year to stock up on skincare, and popular items can sell out.

All quarter: coupon days

Coupang and Gmarket run coupon days frequently, not just in the last quarter. If you're watching a specific item on either site, it's worth checking back.

How to plan

Send buy-for-me requests early. Our staff check the price and stock before sending you a quote. The earlier we have your links, the sooner you'll have a quote. Our sale playbook covers this step by step.

Pay quotes promptly during sales. A quote is valid for 72 hours, but a sale price or limited stock may not last that long. We place store orders after you pay, so paying quickly gives you the best chance of getting sale prices.

Pre-alert ship-for-me orders. If you're ordering from stores yourself, add each parcel's tracking number in your Korea box. During busy sales, it helps us match your parcels quickly.

Use your 60 days of free storage. Items bought in November can wait for your December orders, and then everything ships together. Consolidation is free, and packing & handling (₩3,000) is charged once per shipment.

Think about volumetric weight. Winter clothes are light but bulky, and most methods charge the higher of actual and volumetric weight. Vacuum-packing soft items (₩5,000) can help. The calculator shows the difference.

Consider pay once. If you'd rather pay for everything at once, pay once lets you pay for items and estimated shipping upfront, and we ship as soon as everything has arrived. If shipping costs less than the estimate, we refund the difference automatically.

Check your import rules. A combined box has a higher value, which can affect import taxes in some countries. Customs in your country decides. Check the calculator for an estimate, and the prohibited items page before you add perfume, aerosols or anything with a battery.

We'll update this post as stores announce their dates. Know about a sale we've missed? Tell us in the comments.